“Too Good at Goodbyes” is a song by British singer Sam Smith that was released on 8 September 2017. It is the lead single from his second studio album, The Thrill of It All (2017).
The artwork for “Too Good at Goodbyes” features a giant bouquet of dying flowers. In his interview with Beats 1 host Zane Lowe, Zane commented that the artwork for “Too Good at Goodbyes” is dark and then jokingly mentioned:
My favorite thing that I’ve seen so far in your social roll out for this record, is you sitting there, with a big smile your face holding a picture of your artwork with dying flowers on it.
“My favorite flowers are dead flowers,” Smith explained, and then added:
I think the colors are really, really beautiful. So for my album cover shoot… we got loads and loads of dead flowers, but it didn’t actually work out for the cover in the end. We had this beautiful picture that we made black and white and, I don’t know, it symbolizes goodbyes to me.
Take a Listen Below: